John Ruggie Remarks at UK Government Launch of National Action Plan

The UK has now published an updated National Action Plan — see it here.

On September 4, 2013 the UK National Action Plan on business and human rights was launched. Entitled “Good Business: Implementing the UN Guiding Principles on Business and Human Rights,” the UK is one of the first states to publicly release such a plan. The plan sets out the UK government’s expectations of companies in relation to meeting the responsibility to respect human rights in line with the Guiding Principles. It also provides examples of how the government will seek to meet its own duty to protect human rights. As Shift’s Chair, John Ruggie, observed at the launch:

“The UK action plan embodies a fundamental premise of the Guiding Principles: that the era of declaratory corporate social responsibility is over. It is no longer enough for governments to act as though promoting CSR initiatives somehow absolved them of their obligations to govern in this domain, and to do so in the public interest. It is no longer enough for companies to claim they respect human rights; they must know and show that they do. And it is no longer enough for rights-holders merely to harbor the hope that governments and companies will fulfill their respective obligations; they are entitled to demand remedy for harm done.”

John Ruggie full remarks | UK 2013 National Action Plan

Company-Community Conflicts: Challenges and Opportunities for Mediators in the African Context

Also see: Cost of corporate-community conflict | Video series on corporate-community dialogue | Our resource library section on stakeholder engagement

Experienced African facilitators, mediators, and leaders of conflict prevention organizations came together in a February 2013 expert roundtable on third party roles in the prevention and resolution of company-community conflicts in Africa. They considered conflicts including articulated grievances and those conflicts that lead to operational disruptions or even violence, but also latent conflicts that posed risks to company-community relations as well as social and political tensions among community members or between different parts of government or society related to business investments. This blog draws on this discussion of experts to articulate key challenges and opportunities for mediators in the African context.

What emerged was a strong sense that mediation of company-community conflicts is a distinctive endeavor. It builds from common core understandings of mediation skills and practice, but the role is broader. Mediators act, for example, as “peace builders” who must develop strategic understanding of the full range of tensions and stress factors within complex conflict systems, and who must act according to principles of conflict sensitive intervention and “Do No Harm.” They act as “advocates” of international standards of conduct and of basic fairness vis-à-vis powerful companies, national governments, and even the international institutions that typically employ them. They act as “stewards” of largely public processes that must be, and are perceived as, broadly inclusive and legitimate. They act as “systems designers” who help parties not only resolve a discrete conflict, but anticipate disagreements that will inevitably arise in the future. Company-community mediators therefore require expanded domain knowledge and specialized skills.

The entry process in company-community mediation is more akin to political mediation than to commercial mediation. The table is not set; there is unlikely to be an agreement to mediate. Key parties and influences may not be at the table, and government in particular may be deciding whether to block or to support the mediation process. The issues in conflict are rarely well-defined, and may be very different for the company, the government, the community, and the international financial institution that commissioned the mediation.

The authority structures governing the mediation will most likely be political rather than legal. Company-community conflicts implicate policy conflicts – across government ministries, between international and national frameworks, between central governments and regional or local projects – where there may be a lack of harmonizing mechanisms. At the same time, the mediator may not be welcome to name these tensions: one is not typically invited to talk about governance, or peacebuilding, even if these are the context in which a particular conflict arises.

Furthermore, political authorities will be highly attentive to the broader political economy of conflict. The national conversation about resource exploitation or business investment often takes place in contested spaces that are shaped by many factors, including:

  • Colonial experiences, disempowerment of groups or ethnic tensions
  • Already-tense relationships among government, companies, communities and civil society
  • Push and pull among the executive, parliament, different levels of government, and traditional institutions
  • Distrust between local communities competing for benefits
  • A history of tensions between companies and communities in which they operate

Basic information may be missing and hard to come by. Conflicts often arise because the parties did not properly consult with each other in the first place, meaning that needs, interests, priorities and risks are yet to be surfaced. Technical capacities for assessment of economic, social, environmental, public health and other factors implicated by large-scale projects may be absent.

Because of these and other factors, company-community mediations are much less formulaic than the relatively structured processes that define formal mediations within a particular legal or commercial context. They require increased attentiveness to the heterogeneity of role players, their stories, their sentiments, and their motivations; the socio-political context; and the conflict culture. Additionally, the African environments in which company-community mediations take place are highly dynamic, requiring a process that can keep pace with evolving issues and parties.

Putting this all together, experts note the need for a much more contextually astute mediator with a much broader and more creative sense of the possibilities for mediation. The mediator must remain neutral, in the sense of leaving ownership of the outcome with the parties. But the mediator must be much more of a catalyst, a convener, a coach, an authority on rights and responsibilities, and an honest broker than in more structured mediation contexts.

Because of the difficult socio-political and socio-economic environments in which company-community conflicts arise, the capacity for these conflicts to exacerbate existing tensions and stress factors in the broader society, and the highly politicized contexts in which the conflicts must be managed requires a much more proactive approach to risk management and conflict prevention. This requires ongoing monitoring of social risk, which in environments that are rumor rich, information poor, and high in mistrust among the role players, will likely itself need to be mediated. It likely requires capacity building at the national and community levels. Finally, it requires an intervention capability to quickly move to flag issues, lower tensions and manage conflicts as they arise and before they become crises. Since risk management and conflict prevention are ongoing efforts, such a preventive vision implies some degree of institutionalized local capability.

Building teams and systems is essential. No single mediator, however well qualified, will be “the answer” to company-community conflict and collaboration. Rather, an institutional mentality may be required to develop systems that can engage and deploy a variety of individuals and manage on-going processes, at least for investments and projects of a scale that merit them. Indeed, a key role of individual mediators may be to help parties develop a more systemic understanding of their relationship and how it can be managed. Mediators in turn will benefit from a network that provides external peer support, debriefing, and reflection, helping prevent the development of “blind spots” where conflict festers and can cause surprise in a crisis, and to advise in navigating seemingly impossible obstacles.


Brian Ganson is an expert on socio-political risk management, conflict prevention and collaboration, and third party roles in post-conflict and other complex environments. He consults to companies, local and foreign governments, international organizations, and civil society.

Consulting With Stakeholders in Myanmar

In 2011, the government of Myanmar, led by President Thein Sein, initiated a number of political and economic reforms to open the country up to the outside world. Last month, the European Union lifted all sanctions (except for an arms embargo) against Myanmar. Yet the very same day – April 22 – Human Rights Watch issued a report alleging that crimes against humanity have been committed by the Myanmar authorities against Rohingya Muslims in the west of the country.

This illustrates the challenges companies are faced with as they seek to expand operations into Myanmar: while a wealth of business opportunities have become available, the country has a lingering history of severe human rights abuse.

Myanmar has vast natural resources, from oil and gas, coal, minerals and gemstones to arable land, forest products and freshwater and marine resources. It is strategically placed in the region of the Association of South East Asian Nations (ASEAN), with neighboring countries such as China, India and Thailand that are on a rapid path of development. It has untapped market potential, with a population of an estimated 60 million individuals, most of whom lack access to reliable electricity, financial services, and cell phone and internet connection. And it has a young labor force that is eager to work and compete with Myanmar’s neighboring countries.

Recent economic and political reforms in Myanmar have enabled a large number of companies to begin, or consider, operating in Myanmar. Monopolies – for instance, in vehicles and telecommunications – have been dismantled; new laws on labor, land, peaceful assembly, foreign direct investment, and special economic zones have been passed; restrictions on the media have been relaxed; and opposition political parties have been allowed to run in the 2012 parliamentary by-elections. In parallel, a number of countries, including the United States, those in the European Union, Australia, Norway and Switzerland, have eased their restrictions on doing business in Myanmar.

Yet Myanmar has been governed by successive authoritarian military regimes since 1962, each characterized by extensive human rights violations, weak rule of law and corruption. Decades of warfare in Myanmar’s ethnic states – where most of the country’s abundant natural resources are located – have brought with them numerous human rights abuses, including forced labor, rape, torture, extrajudicial killings, the use of child soldiers and the laying of mines; and have uprooted a large number of families from their homes. The border areas have been the scene of illicit drug production, widespread prostitution, and an alarming spread of HIV/AIDS. Although a number of ceasefire agreements have been signed, active fighting and violence continues in some areas of the country.

In this context, companies entering Myanmar face significant risks of causing, contributing to, or being linked to negative human rights impacts in Myanmar. They will need to identify and address these risks before they begin operations in Myanmar, and on an on-going basis thereafter. The UN Guiding Principles on Business and Human Rights (the “Guiding Principles”), developed by Professor John Ruggie – Shift’s Chair and former UN Special Representative on Business and Human Rights – provide guidance to companies on how to proceed. They underline the essential role of meaningful consultation with potentially affected groups, particularly in high-risk contexts.

Just as meaningful consultation gains increased importance in high-risk contexts, so too does the complexity involved in structuring such consultations. So what does meaningful stakeholder consultation look like in Myanmar?

To help answer that question, I traveled to Myanmar and the Myanmar/Thai border in January 2013. I conducted community consultations and interviews with representatives of non-governmental organizations and networks, think tanks, and other civil society organizations, as well as entrepreneurs, Embassies and development agencies. In all, I met with over 100 individuals, ranging from the top leadership of the National League for Democracy and the longest-serving political prisoner in Myanmar, to men and women working in sugarcane plantations, bee farms, livestock, basket weaving, steel production, textile production, as well as trading in jade and industry zones. The questions I asked them had two aims: first, to survey stakeholder views on the entry of companies into Myanmar; and second, to identify key considerations for companies when structuring a stakeholder engagement strategy.

Despite the wide disparity in the backgrounds of the people I spoke with, as well as distinctive regional differences within Myanmar, the results of the consultations were surprisingly consistent. A number of recurring themes emerged.

Interviewees have high expectations of the benefits that companies could bring to Myanmar, from building workers’ skills in labor-intensive sectors, to improving working conditions and reducing poverty. They hoped that companies could help ensure that Myanmar’s recent reforms pave the way for a peaceful future, founded on respect for human rights and set higher benchmarks for corporate conduct than those imposed under current laws.

They also feared being taken advantage of as the country opens up. Most had yet to see benefits resulting from the presence of companies spread beyond the companies themselves and a select few Burmese individuals. They expressed a range of specific concerns:


a) That the government would use ceasefires as a short-term measure to enable investment into the ethnic states from which they and the military would profit, only to drop negotiations on regional autonomy once they had secured their commercial objectives. Non-Burman ethnic nationals were opposed to business activities in the ethnic states until ceasefire agreements were stable and political dialogue had been achieved;


b) That companies would structure their operations in Myanmar without an accurate understanding of the situation on the ground. Interviewees emphasized how fragile and complex the recent reforms were, and that change had yet to trickle through outside of the larger cities; 


c) That corporate activities would spur additional land grabbing, perpetuate low labor standards and contribute to environmental degradation. Other concerns were that new business operations would lead to violent crackdowns against protestors, wipe out small farming businesses, and favor one group of Burmese over others.

Interviewees emphasized that stakeholder consultation in a country emerging from decades of military rule is necessarily complex. In particular:


a) Although a range of civil society organizations exist, and a number of new organizations and networks are emerging, the long history of opposition to the military regime makes the situation especially polarizing. In addition, the civil society scene is shifting considerably: from operating outside to inside of Myanmar; from a service delivery function to a watchdog role; and from engaging with government officials to engaging with company representatives;


b) Interviewees identified a range of stakeholders companies can engage with to assist companies in understanding the specific context in their area of operation, identifying who to speak with, and providing guidance on how to tailor stakeholder engagement so that it is meaningful in that area. 

c) Interviewees expected companies to proceed with genuine, meaningful consultation at the grassroots level, and provided suggestions for how companies can do so. These included:

  • First, educating all potentially affected communities about the company’s planned operations – before the business project is agreed upon – in a public education phase. The information circulated would describe the company, the corporate activities in a non-technical manner, the potential adverse impacts of the activities, and the long-term risks of selling land (if applicable).
  • Second, engaging with communities in a public dialogue phase which would take place at the time of planning the project, capture all of those who will be affected by the company’s activities, and be held in places communities are accustomed to. Town hall-type consultations are not necessarily appropriate in light of Myanmar’s history of repression and should be coupled with, or replaced by, smaller dialogue sessions.
  • Finally, integrating the feedback received from the community into the project’s terms.

The responses interviewees provided to Shift’s questions are intrinsically linked to Myanmar’s history of human rights abuse and prior experience of corporate engagement. The Burmese are asking companies to lead by example in investing responsibly in their country, and are looking to companies to assist them in ensuring that Myanmar becomes a democratic country which provides economic opportunities to all, regardless of their ethnicity, gender, politics and location. Careful background research, coupled with patience and perseverance, can set the right foundation for meaningful stakeholder consultations in Myanmar. This can in turn help companies meet their commercial objectives while ensuring that they respect the human rights of the Burmese people who are looking forward to a better future.



Shift will be presenting the findings of its report Conducting Meaningful Stakeholder Consultation in Myanmar at a workshop on business and human rights organized by the World Economic Forum in Naypyidaw on June 5, 2013.

In Memoriam: Annabelle T. Abaya

It is with deep sadness that Shift announces the passing of friend and Board member Annabelle T. Abaya, or “Belle,” as she was known to friends, family and colleagues.

Belle was considered by many to be the “Mother of Peace and Mediation” in the Philippines. She lived her life teaching to others the importance of open communication, and mentored and trained a new generation of Philippine mediators on these same philosophies. She served as mediation consultant for various organizations including the Asian Development Bank, the World Bank, Harvard University and the United States Institute for Peace.

Among her many accomplishments, Belle founded The Conflict Resolution Group (CoRe), a foundation dedicated to non-adversarial processes of conflict resolution. In 2009, she was appointed as Secretary of the Office of the Presidential Adviser on the Peace Process in the Philippines. During her tenure, she successfully reopened negotiations on multiple deadlocked fronts with the Communist Party, New People’s Army, and National Democratic Front. In recognition of her work, she was awarded the Presidential Order of Lakandula, Rank of Bayani or National Hero.

Shift is honored to have had Belle as one of its founding Board members. Her legacy will continue to inspire.

Shift is grateful for the kind donation made to its work by “Friends in Honor of Belle Abaya,” to celebrate Belle’s life and work.

Developing Global Human Rights Auditing Standards

This initiative developed into the Human Rights Reporting and Assurance Frameworks Initiative. In 2015, the initiative published the UN Guiding Principles Reporting Framework, the world’s first comprehensive for companies about how to report on human rights. The RAFI team is currently finalizing the assurance guidance that supports the Framework. | Also seeShift’s reporting expertise

Mazars and Shift are proud to announce the launch of their collaboration to develop global human rights auditing standards for companies, in line with the UN Guiding Principles on Business and Human Rights.

Mazars is an international, integrated and independent organization specializing in audit, advisory, accounting, tax and legal services. The Group has a direct presence in 69 countries worldwide and draws on the expertise of more than 13,000 professionals to assist companies and public bodies at every stage in their development. In 2011, Mazars won the Innovation of the Year Award from the International Accounting Bulletin for its human rights audit practice.

Shift is an independent, non-profit center for business and human rights that works with governments, businesses and their stakeholders to embed the UN Guiding Principles into practice. It is chaired by Professor John Ruggie, former Special Representative of the UN Secretary-General and author of the Guiding Principles.

Mazars and Shift will lead a two-year project to develop a twin set of standards for auditing companies in line with the UN Guiding Principles on Business and Human Rights:

  1. A global and widely accepted standard for business to report on their implementation of appropriate risk management procedures, in line with the Guiding Principles; and
  2. A global and widely accepted assurance standard to assess companies’ performance with regard to human rights risk management, designed around existing auditing standards (and with input from those who apply them) and building on the valuable experience gained by Mazars in developing its own award-winning human rights audit process.

The standards will encompass all elements of companies’ responsibility to respect human rights under the UN Guiding Principles. Moreover, they will be grounded in extensive multi-stakeholder consultations, focused primarily in the ASEAN (Association of South-East Asian Nations) region. To this end, Mazars and Shift will work in close liaison with the Human Rights Resource Centre for ASEAN. However, they will also welcome inputs from all interested stakeholders globally.

The UN Guiding Principles offer the authoritative global standard on business and human rights. Their second pillar, focused on the corporate responsibility to respect human rights, sets out the processes companies need to have in place to “know and show” that they do respect human rights in practice. These processes, such as human rights due diligence, can be built onto and into a company’s existing management systems. “In some regards, quality auditing of human rights processes has been the missing part of the ‘systems’ picture,” commented Caroline Rees, President of Shift. “Companies will increasingly need to – and I believe want to – be able to verify whether they are on track as they continue their journey of ensuring that respect for human rights is embedded throughout their operations. We can expect investors, financers, consumers, as well as governments to also have an interest in this kind of assurance. They want to know the difference between mere ‘lip service’ and meaningful implementation. This project will aim to meet the challenge of developing business and assurance standards that can tell the difference.”

James Kallman, President of Mazars in Indonesia and Head of its Global Human Rights Practice added, “ASEAN is the ideal region within which to develop these standards. It has huge significance for the global economy, with fast-growing domestic corporations as well as foreign investment, but also concerns and conflict related to human rights issues due to the impact of corporate activity. If we can develop an audit standard that makes sense to all stakeholders here, then it will undoubtedly make sense everywhere. We are honoured that in this endeavour we will be working with Marzuki Darusman, Executive Director of the Human Rights Resource Centre in ASEAN and a human rights icon within the region.”

Mazars and Shift look forward to working with all interested stakeholders during the course of this project.

John Ruggie Authors Amicus and Issues Briefs on Kiobel Case

On June 12, 2012, Prof. John Ruggie, Chair of Shift’s Board, Prof. Philip Alston, a member of Shift’s Board, and the Global Justice Clinic at New York University School of Law submitted an Amicus Brief in Support of Neither Party in the case before the US Supreme Court of Esther Kiobel et. al. v. Royal Dutch Petroleum Co., et. al.

The interests of the amici in the case are two-fold: first, to provide context about John Ruggie’s mandate as the former UN Special Representative of the Secretary-General for Business and Human Rights and the conclusions reached during it, and second, to correct any mistaken impressions arising from references to the former SRSG’s reports in the case. The amici take no side in the litigation.

Prof. Ruggie also published an Issues Brief addressing Shell’s arguments in the case. In the Issues Brief, Ruggie explores the potential implications of the corporate responsibility to respect for a company’s litigation strategy.

Professional Responsibility of Lawyers under the Guiding Principles

The core responsibility of business under the UN Guiding Principles on Business and Human Rights is to respect human rights, and to adopt policies, processes, and systems that enable them to know and show that they do so. So how should lawyers advise their corporate clients regarding this responsibility? This is not an idle question, in light of the American Bar Association’s endorsement on February 6, 2012 of the UN Guiding Principles, and its acknowledgement that they apply to the professional responsibility of lawyers.

In the report supporting the ABA resolution endorsing the UN Guiding Principles, the ABA Human Rights Committee noted that the Principles pour content into the independent and candid advice that lawyers must provide to corporate clients under ABA Model Rule 2.1; the rule’s commentary notes that “moral and ethical factors impinge on most legal questions and may decisively influence how the law will be applied.” This resonates with professional codes of responsibility in countries like Japan, Europe, and Canada, which acknowledge that lawyers must balance their dual roles as guardians and advocates for the interests their clients, and as gatekeepers for the interests of courts and society.

I address this and related issues in a paper I presented to a recent ABA Human Rights Center conference. In the paper, I explore the implications of the UN Guiding Principles for corporate governance, risk management and professional responsibility from the perspective of the corporate legal advisor.

Much recent attention has been focused on the tort liability of multinational companies under the US Alien Tort Statute for their involvement, usually indirect, in human rights violations outside the US. The US Supreme Court recently heard oral argument in a challenge to that statute’s application to corporations, and has invited rebriefing and reargument on extraterritoriality. However, this focus can sometimes obscure the fact that there are many other avenues for potential corporate legal exposure, which require thoughtful and creative attention by corporate counsel.

Prof. John Ruggie, the author of the UN Guiding Principles and Chair of Shift, has observed that the responsibility of companies to respect human rights does not exist in a law free zone, even though, on their own, core international human rights instruments do not generally impose direct legal obligations on companies. For example, in 2007, the SRSG identified an “expanding web of potential corporate liability for international crimes – imposed through national courts.” Countries forming part of this “emerging web” include the United Kingdom and The Netherlands, where the interaction between domestic law and those countries’ ratification of the Rome Statute of the International Criminal Court leads to the potential for imposition of criminal liability for genocide, crimes against humanity, and war crimes on corporate actors. Moreover, the laws of many countries specifically proscribe business conduct whose impacts on people violates certain internationally recognized human rights through, for example, workplace safety, privacy, product safety and nondiscrimination laws.

In addition, governments are adopting policies and regulations that incentivize or require companies to adopt the necessary internal systems and processes to enable them to respect human rights. For example, Section 1502 of the Dodd-Frank Act requires companies to conduct due diligence on their supply chain for products containing minerals from the Democratic Republic of the Congo, where mining has fueled armed conflict resulting in the deaths of millions. Section 1502 in turn has spawned California legislation regulating state procurement of products containing “conflict minerals” from companies in violation of Section 1502. The California Transparency in Supply Chains Act of 2010 requires large retail and manufacturing companies doing business in California to disclose the efforts they have taken to eliminate slavery and human trafficking from their supply chains.

Outside the US, the European Commission has engaged Shift and the Institute for Business and Human Rights to develop guides on how three sectors – employment and recruitment agencies, information and communications technology (ICT) and oil and gas – can align their business with the UN Guiding Principles, pursuant to a recent Communication on corporate social responsibility setting out the EC’s expectation that European enterprises will meet the corporate responsibility to respect human rights under the UN Guiding Principles. Other key instruments that now incorporate the standard of business respect for human rights embodied in the UN Guiding Principles include the OECD Guidelines for Multinational Enterprises, the revised Performance Standards of the International Finance Corporation, and ISO 26000 (the new international corporate social responsibility guidance standard). 

This global convergence will inevitably find its way, as accepted standards of conduct do, into judicial, legislative, and administrative decisions, and into enforceable private legal instruments – such as transportation carriage arrangements, long term mining investment agreements, merger and acquisition representations and warranties, loan covenants and joint venture agreements, to name a few. Penn State Law Professor Larry Catá Backer has called this expanding and dynamic web of legal obligations a form of “polycentric governance” that corporate lawyers ignore only at their peril. Finally, since human rights risks may cause companies to lose substantial value – through delay, distraction of top management, and reputational impairment, wholly apart from litigation costs and liability – management of human rights requires top-level corporate attention as a matter of prudent corporate governance.

It should therefore come as no surprise that where companies have encountered human rights issues, particularly where legal requirements are unclear, their lawyers are among the first whom a company asks for advice. In recognition of this fact, Guiding Principle 23(b) addresses areas of legal uncertainty by providing that companies should “comply with all applicable laws and respect internationally recognized human rights wherever they operate.” The Guiding Principles also provide that when faced with conflicting requirements, a company should “seek ways to honor the principles of internationally recognized human rights.”

Guiding Principle 23(c) goes on to say that companies should treat the risk of causing or contributing to gross human rights abuses, such as torture, genocide, or murder, as a legal compliance issue wherever they operate. In other words, a company should act on the prudent assumption that it may be held legally liable if it causes or contributes to such abuse even if the applicable law may be unclear. This does not mean that a company’s responsibility for respecting all human rights should be vested in a company’s legal department and made a matter of legal compliance; it simply recognizes that regardless of the strength of a company’s legal defenses in particular jurisdictions, its involvement in gross human rights abuses would be such an egregious calamity that the company’s lawyers should be proactively engaged in preventing it, as they would be engaged in the prevention of any serious corporate crime.

These provisions have profound implications for lawyers who advise companies. The Guiding Principles apply to all businesses, including law firms. They require businesses, including law firms, to respect human rights, both in their own operations and through their business relationships, which includes their relationships with clients. As the ABA has recognized, subject to their professional ethical responsibilities, law firms’ responsibility to respect human rights extends to adverse human rights impacts that are directly linked to the law firm’s services through a client relationship.

Guiding Principle 19 and ABA Model Rule 2.1 should be read in harmony. Both require lawyer’s advice to be more than a determination of the letter of the law; the advice should encompass potential impacts on human rights and the full range of other legal and business consequences that may likely result, and should suggest how to achieve the client’s goals in a way that respects human rights.

Such situations call for creative lawyering. For example, in 2003, BP, the operator of the BTC pipeline in the Caucuses region of central Asia, encountered complaints by NGOs that stabilization clauses in the project’s contracts with host governments would prevent the governments from enacting new legislation to protect human rights. In response, BP negotiated with Amnesty International a unilateral estoppel document, known as the Human Rights Undertaking, which prevented the pipeline from enforcing the clause in such a fashion. Prof. Ruggie, and then the UK National Contact Point (responsible for addressing complaints of violations of the OECD Guidelines for Multinational Enterprises,) cited this as a best practice. Prof. Ruggie built on it in his report on Principles for Responsible Contracting, which guides lawyers and others in negotiating long-term investment contracts that have a high potential to impact human rights.

This is only one example of the way in which lawyers can help their corporate clients respect human rights; there are many others. Ultimately, by honoring their professional responsibilities to clients and to society, lawyers for companies can add the greatest value for both, precisely in those areas of legal uncertainty where their clients’ operations and relationships potentially can harm internationally recognized human rights.

The Shift From Principles to Practice

First published in June 2011, the UN Human Rights Council unanimously endorsed a set of Guiding Principles on Business and Human Rights that I had developed following nearly 50 international consultations. This marked the end of my six-year mandate as Special Representative of the UN Secretary-General (SRSG) for Business and Human Rights. And it represented an unprecedented step by the Human Rights Council. Yet, as I said at the time, it was only “the end of the beginning” for the critical challenges of aligning corporate conduct with human rights norms – the hard work of implementation still lay ahead.

The greatest risk to the Guiding Principles at that time was being put unceremoniously on shelves and hard-drives and then ignored. Happily, this has not been the case. Indeed, the level of uptake of the Guiding Principles and the convergence around them by other standard setting bodies have been extraordinary.

A growing number of governments are conducting national dialogues with business and civil society and exploring new approaches to meet their own duty to protect human rights against corporate-related abuses. This has been supported in the European arena by the European Commission’s new Communication on CSR  (see p.14) that calls on EU Member States to develop national action plans for implementing the Guiding Principles.

Numerous companies from different continents and sectors have also taken up the Guiding Principles to develop or enhance their human rights policies, due diligence processes and grievance mechanisms. This in turn has been supported by the convergence of other international standards around the core concept of the corporate responsibility to respect human rights, as set out in the Guiding Principles – including the revised OECD Guidelines for Multinational Enterprises; the ISO26000 Guidance on Corporate Social Responsibility; and the International Finance Corporation’s revised Sustainability Policy.

Moreover, socially responsible investment firms are developing benchmarks for their corporate clients that reflect the Guiding Principles; NGOs and civil society networks are using the Guiding Principles in their advocacy work; some industry and multi-stakeholder initiatives are reviewing their activities against the Guiding Principles; and a discussion on the role of law firms as advisers to companies, and as businesses in their own right, is getting underway.

Of course, these are just the first steps towards implementation – many companies and governments are yet to take action and must be encouraged to do so. But they are important steps in the right direction.

It is imperative that the welcome proliferation of activities I describe above should happen and increase. At the same time, this burgeoning activity raises another potential risk for the Guiding Principles – divergent interpretations. If the proliferation of activities also leads to a proliferation in interpretations of the Guiding Principles, we could lose much of the convergence what we have gained.

Six years ago, perhaps the greatest barrier to advancing the business and human rights agenda was the endless contestation about what responsibilities companies have for human rights. One of my priorities as SRSG was to start building consensus by combining an evidence-based approach with extensive consultations. The “Protect, Respect, and Remedy” Framework I proposed in 2008 established a single conceptual framework through which to develop coherent discussion and action. This helped ensure that three years later the Guiding Principles that “operationalize” that Framework had broad multi-stakeholder support. As a result, we today have far greater clarity and predictability for all actors on the respective responsibilities and obligations of companies and governments for business and human rights.

As ever more organizations work with the Guiding Principles and do the important work of applying them to different sectors and situations, we need to preserve that clarity if we are to preserve and accelerate the impetus for action. Applying them should not mean reinterpreting or diluting them. The new UN Working Group on business and human rights that was established at the end of my mandate can play a critical role in this regard. In addition, the Interpretive Guide on the corporate responsibility to respect, produced by the Office of the UN High Commission for Human Rights with my full support and active participation, makes an important contribution to reinforcing the meaning and intent of that section of the Guiding Principles. It should become a reference point for all.

The work ahead will also require trusted organizations that can provide and promote knowledge of how to implement the Guiding Principles in a manner that stays true to their intent. That is why I believe that the creation and work of Shift is fundamentally important.

Shift is an independent, non-profit center for business and human rights practice, staffed by a team that was closely involved with my work as SRSG – both development of the Guiding Principles and road-testing the concepts they contain. In the short time of its existence, Shift has already begun to work with an impressive array of governments, businesses, international organizations and industry and multi-stakeholder initiatives to put the Guiding Principles into practice. And as a public purpose organization, Shift will turn the rich learning that its activities generate into public reports and other products that can help everyone increase the pace of progress.

Implementing the Guiding Principles must be the work of many – indeed of all. The work of an organization like Shift is to provide a center of practical learning and experience about what implementation looks like when it stays true to the Guiding Principles. I am proud to be its Chair as it tackles this important task.

John G. Ruggie is the Chair of Shift and the author of the Guiding Principles. He is the Berthold Beitz Professor in Human Rights and International Affairs at the Harvard Kennedy School.